Where stories begin with a stay
PR // Press Event // Influencer Outreach // Launch Event // Consumer Event // Content
HOSS Agency partnered with ESS Group to launch Ellery Beach House, Stockholm’s first beach club and luxury destination hotel.
The goal was to make Ellery a must-visit name through high-impact PR, influencer marketing, and curated experiences.
HOSS executed three exclusive launch events, a five-week press tour, hosting over 50 journalists and did collaborations with notable guests like Seinabo Sey, Efva Attling, and Bill Skarsgård.
During the launch we managed the full scope, from concept and media relations to influencer outreach and KPI reporting.